About

I’m a creative leader who believes that great design should do more than look good—it should solve business problems. My expertise lies in bridging the gap between high-level brand strategy and day-to-day execution. While I thrive in a leadership role, I’m a "player-coach" at heart—I’m just as happy designing a concept, overseeing a video shoot or putting together a presentation to stakeholders.

How I Deliver Impact
• Strategy & Execution:
I don’t just set the vision; I stay hands-on with the craft to ensure every graphic, video, and digital touchpoint aligns with core business goals.

• Leading by Example: I lead multi-disciplinary teams across design and production, fostering a culture of mentorship where I’m deeply involved in the creative process from start to finish.

• Operational Excellence: I use advanced project management tools to streamline workflows, ensuring our creative output is both high-quality and highly efficient.

• User-Centered Storytelling: I’m committed to building meaningful consumer connections by creating digital experiences that are as functional as they are beautiful.

My Approach
I’m a collaborator who stays close to the work to ensure the final product moves the needle. If you’re looking for a leader who isn’t afraid to roll up their sleeves to elevate your brand, let’s connect.

My Technical Proficiencies
Adobe Creative Suite, Figma, Adobe Experience Manager, Wordpress, Workfront, Asana, Confluence, Jira, Canva, Google Suite, Microsoft 365

Email
nic.tiberi@gmail.com

Phone
312.532.5139

Accolades
IHAF In-House Agency of the Year
Creative Studios, Whirlpool Corporation, 2020

Gold Winner - 2020 IHAF In-House Creativity Award, KitchenAid 100 Year Anniversary Installations

Bronze Winner - 2020 IHAF In-House Creativity Award, Maytag & Whirlpool Lobby Takeover

Areas of Expertise
Creative Direction & Leadership
Creative Asset Development
Digital Marketing Strategy
Project Management
Agency Partnership Management
Team Leadership & Coaching
Style Guide Development
Critical Thinking & Problem-Solving
Continuous Improvement
GenAI Tools