Art Direction
KitchenAid
Crafting the visual and emotional identity for KitchenAid’s latest innovations.
From high-impact lifestyle visuals to in-store promotions, the product launch materials were built for scale. I delivered a dynamic content library that bridges the gap between marketing and sales, ensuring every channel has the assets it needs to drive conversion.
KITCHENAID.COM Quick Start Guide serves as a visual product manual featuring step by step imagery and how to videos
KITCHENAID + TARGET social media and website content that inspires and converts consumers, complete with recipe creation, photography and animated assets.